You are already aware of the fact that video marketing is a powerful tool that helps in generating new leads as well as gaining new customers. So, still, hesitating to use it? There are many small to medium businesses that fear to adopt the video platform for marketing. The reasons are high price, bulky and… Read More

Let me ask you something! When you want to buy any product, where do you check for its reviews? Or if you want to learn about the new product that’s been launched which site do you browse? If I am not wrong, it is YouTube. YouTube is popularly known as the video platform where users… Read More

Psychology is a key tool in human life. But unfortunately, most of us don’t know about its usage and power it has when it comes to email newsletters. When newbies in the digital marketing field are told that email marketing is a highly effective form of marketing today, they get surprised. But it’s the truth…. Read More

There’s no doubt that combining your target audience together into a single group can help you get some positive results. But, for a short time. If you smartly segment your website visitors into the right categories to target each niche, it would help in gaining more conversions and ultimately increase your revenue. Yet, there are… Read More

When it comes to building trust on your website, the first impression is the last impression. Your website visitors are always concerned about being overcharged for products, frauds and other such economic risks. Therefore, you need to take a few steps for making your website appear more trustworthy and win customers. Though the below modifications… Read More