Are you aware of email bounces? What is it? When a subscriber rejects email server, it is called as an email bounce. The most common reasons behind email bounces are permanent or temporary issue with the email account receiving emails or the email is blocked by the receiving server. When there is an email bounce,… Read More

Nowadays, every marketer wants to increase their customer database and for that, they are adopting various techniques to stand unique among competitors in the market. In short, marketer tries to use all types of techniques to increase the customer count. In the same way, email marketing is also one of the types that every marketer… Read More

The more you know about email marketing the more you hear about having dedicated IPs. In order to have complete understanding about a dedicated IP and in order to determine if you need one, your first step is to know more about the deliverability of emails and sender reputation.

There has been a tremendous increase in spam, phishing campaigns and malicious emails; various methods are used for inserting malware in the email attachments. In order to prevent yourself from being a victim of such attack, it has become extremely important to take all the proactive measures in order to get protection against such attacks… Read More

If you have sent some important email to your client or colleague and if it lands in the spam folder your client or colleague will not be able to view it directly. Usually people don’t search for important emails in the spam folder and if your email is delivered in the spam folder there are… Read More